Regional Head of Retail
Fantastic Opportunity with expanding International retailer
JOB PURPOSE:
The position has complete responsibility and accountability for managing sales, profitability and customer experience in line with the overall business objectives and assisting in the definition of a brand portfolio strategy in the region defined
Strategic Responsibilities
* Develop and implement along with the Commercial Director the Retail business and brand portfolio strategy.
* Consolidate and refine the overall budget for the Regional Retail division, and enforce its implementation.
Functional Responsibilities
Sales and Business Development
* Establish both monthly and annual sales objectives/ forecasts for the regional retail division in line with overall sales targets.
* Monitor and Report business/sales performance against defined metrics and other market information on a regular basis to aid decision making and corrective action if required.
* Reviews sales improvement plans and initiatives, and identify any additional opportunities to increase sales.
* Review of high performing and low performing stores and take corrective action to ensure profitability of the business is maintained
* Drive e-commerce sales, monitor its performance and suggest methods to increase market share
* Ensure development of the retail network through constant communication with Shopping Malls, Retailers, Distributors
* Responsible for identifying new locations and assessing the feasibility of these new locations
Overseeing mall communications for rentals, podiums and promotions, in order to exploit opportunities to
* drive foot fall and sales
Division's Operations
* Oversee that the highest levels of quality in the look and feel of the retail outlets is applied and is in line with the Brand requirements and guidelines, and the standards are maintained at all times.
* Oversee that the highest levels of customer service is implemented in the business with continued compliance to internal and external requirements, taking necessary action in case of any customer complaints/concerns.
* Conduct regular store visits to ensure the highest levels of performance, management, staffing levels, customer service, back-store management, cleanliness and overall look and feel
* Support Managers on the maintenance of shop display taking into consideration stock levels, climatic conditions and Store location and in line with Corporate/Brand standards
* Tracks and monitors controllable expenses, with a view to maintain cost efficiency/ increase productivity
* Redeploys manpower in in order to improve productivity and the sales to cost ratio
* Identifies and exploits opportunities to reduce area/store/kiosk expenditure, including opportunities to reduce stock loss in area.
Logistics and Warehouse Management
* Contribute to the factory production and procurement forecasting process in line with the sales forecast, including defining and reviewing Bills of Materials with the factory manager.
* Supervise end-to-end supply chain processes, in coordination with the Central Production and Warehouse functions ensuring continued visibility on stock levels, shipments and accurate and timely distribution of goods and products to the outlets
* Oversee the warehousing and distribution of product within the region, ensuring the right quantity of goods at the right time, to ensure achievement of business goals
* Ensure that all policies about Product Handling (product delivery, stocking, packaging, etc.) and Loss Prevention are properly implemented and monitored in order to minimise loss prevention concerns
Administration
* Manage the regional office and administrative functions, ensuring alignment with the Corporate functions and efficient operations in the region
Marketing
* Initiate and plan all marketing and PR activities related to each brand and ensure proper execution in coordination with the marketing team, including "in-store events" and sponsorships
* Keep abreast with market trends and competitor activity, to maintain the brand's competitive position
* Ensure awareness of marketing principles and its impact on the function's planning and effectiveness
* Cascade this down to the team in order to deliver holistic business value
People Development
* Develop innovative teams who can quickly adapt to as well as create new opportunities
* Coach and guide teams to perform to their optimal potential, produce highest standards of output
Engage in performance evaluation of direct team members and review the indirect span of control to ensure
* efficiency and consistency in assessing performance
* Promote ongoing training and development and up skill key talent to larger roles.
* Provide a leadership avenue for the teams to be able to escalate their concerns to enable prompt resolution of the same
* Communicate any organisational changes and mitigate risks through effective change management
1 Sales Targets/Gross Profit/Net Profit/EBITDA
2 Operation Standards
3 Customer Satisfaction
4 Staff Retention
5 Adherence to planning process and timelines
EXPERIENCE AND EXPERIENCE REQUIREMENT
Minimum 7 to 10 years' experience, with at least 3 years' experience as a Head of a Business in a diversified Retail Group
Graduate or Post Graduate Degree in the field of Marketing/Sales/Retail Management or an MBA
Experience in Luxury Retail experience in KSA

