M&S launches TV app with Samsung Fri, 3rd February 2012 M&S launches TV app with SamsungFriday February 3rd 2012
Marks & Spencer is to launch a TV app that will feature on Samsung Smart TVs. The new app, which is available to download from Samsung's Smart TV App store, has been developed in collaboration with the multi-channel video agency Adjust Your Set. It will give viewers access to the latest in high street trends as well as tips on lifestyle, food, fashion and technology. M&S is the first high street retailer to launch a TV app. Susan Aubrey-Cound, director for new channels at Marks & Spencer explaind: "We're continually exploring innovative, new ways to engage and interact with our customers.
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