Belstaff to open London flagship store

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Luxury clothing brand Belstaff is to open a flagship store in London's Mayfair.

The five-storey, 26,000 sq ft Belstaff House in New Bond Street will contain a two-level retail store and will also be home to the brand's London showroom.

Harry Slatkin, Belstaff CEO said: "Belstaff House on Bond Street affirms our commitment to embracing the brand's British roots and heritage. With our presentation and store opening in 2012, our company plans to establish its foundation for international expansion for this storied luxury brand."

Belstaff will also open a 4,000 sq ft flagship store in New York's Madison Avenue.

Slatkin added: "As an English Heritage Luxury brand we are proud to have Belstaff start its U.S. retail expansion with Madison Avenue on what is considered the most prestigious luxury retail avenue in the world."

The opening of the flagship stores mark the brand's first retail ventures since Belstaff was acquired by the Labelux Group in June 2011.

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